Job Rietbergen

Head of Growth @ Kilo

Job Rietbergen — cover photo

Builder and growth leader based in Amsterdam. Currently leading growth at Kilo, an open-source coding agent. Previously founded Alphadoc and Onjo AI. I'm hands-on across growth, data, product, and engineering.

15 years experience building and growing venture-scale companies. I've gone from zero to exit multiple times.

“Learn to sell, learn to build. If you can do both, you'll be unstoppable.” — Naval

Ventures

Kilo Code

Kilo Code

Open-source AI coding agent.

Alphadoc

Alphadoc

Developer experience platform.

Onjo AI

Onjo AI

AI agents for GTM.

“Job took our growth from near zero to over 3 million users in 13 months. He’s sharp, direct, and gets things done without needing hand-holding. A strong mix of growth leadership and hands-on execution.”
Sid Sijbrandij
Co-founder of GitLab and Kilo Code
Job Rietbergen — portrait
Job Rietbergen — cover photo
Job Rietbergen — Amsterdam
Job Rietbergen — profile

Speaking

Practical talks on AI, growth, and building from zero to one.

I speak at events, podcasts, panels, and team sessions about applying AI agents in real workflows, building growth systems, and turning technical products into companies people care about.

Invite me to speak
Job Rietbergen presenting to an audience
Job Rietbergen speaking on stage at an AI event
Audience watching Job Rietbergen speak at an event
Job Rietbergen speaking at an event
Job Rietbergen giving a talk
Job Rietbergen presenting with slides

Work Experience

Reading

Open Weights Is All You Need

Why open and closed models need a neutral routing layer.

Kimi K3 + Grok 4.5 Built the Same Database as Claude Opus 5 at 1/25th the Price

The open-model path delivered comparable correctness and crash safety at 4% of the cost.

Auto Model vs Picking Your Own: We Tested Kilo Code's Router on a Backend Build

Auto Model matched manually selected frontier models at less than half the cost.

Why we won't see another DeepSeek moment anytime soon

Frontier-class open models increase demand for scarce compute rather than reducing it.

AI creates jobs. The compute bill is not your problem (yet).

AI-heavy companies are growing headcount while infrastructure spending pressures pricing.

We predicted the $100k/yr-per-dev AI bill. Now the winners are routing around it.

Why model routing is becoming the enterprise cost-control layer for AI coding.

Claude Fable 5 vs GPT-5.5: better planning, similar execution

Claude Fable 5 wrote the sharper plan, but GPT-5.5 matched execution at lower cost.

The GitHub Copilot Bill Came Due. Here's What Engineering Leaders Should Do.

The era of free compute ended, and enterprise teams need model freedom and spend control.

Your Coding Agent Will Get Ripped Out. Build Workflows That Survive It.

Durable AI coding workflows need to survive vendor pivots across tools, models, and surfaces.

AI Agents Are Coming for Every Role

Not to replace you, but to give you super powers.

How I Use Kilo for Slack and Code Reviewer to Scale My Growth Role

Building an interactive pricing calculator with AI coding tools

How Kilo Code uses PostHog to power hyper-fast growth

A customer story on PostHog about scaling growth at Kilo Code

Connect

Feel free to contact me at job@jobrietbergen.com